The Basics of Article Marketing

Internet marketing has proven itself to be a lucrative industry. However, it's important to note that, just like any other business, not everything that glitters is gold. Indeed, there are a lot of Internet marketing tools and systems available on the Web, but one must be careful, as most of these turn out to be just rip-offs and scams.

The good news is, there are several other means for earning money online, without having to spend a single cent.

One way is to venture into article writing and/or blogging. Sites like Blogger offer free services that you can take advantage of. The first step you need to take is to write blogs with good content. Afterwards, apply for Google AdSense and start earning money.

The application works by matching the content in your blog with relevant ads and each time an ad is clicked, you earn a profit. Some people, however, get frustrated when they don't see immediate results and just drop the business altogether. Avoid this by making blogging an everyday habit. Doing this will help create and build traffic on your site.

If you're willing to spare a few bucks, a good way to spend it is to invest on learning more about the ins-and-outs of the industry and creating your own website eventually, which hopefully, could give you significant returns in due time.

Going into Internet marketing entails hard work and a few good hours spent in front of your computer. Beginner or not, it definitely won't be a walk in the park. Mapping out your plans and turning them into action will go hand in hand to helping you achieve success. If you are willing to devote time and energy to learn the business and work at the same time, the rewards will surely be great.

Article marketing involves the process of publishing articles to article directories, e-zines, or websites as a marketing tactic. The two biggest marketing benefits of article marketing are link-building and reputation-building within a niche. Here are the basic steps of article marketing:

1. Write a niche article (generally in the niche of the writer’s own website or industry in which they work), or hire someone to write a niche article.

2. Create a “resource box” at the end of the article, with the author’s or professional’s byline, and a short bio, which often includes one or more hyperlinks to the author’s website(s).

3. Distribute the article through article directories (for mass publication) or through e-zines and/or niche websites for links or exposure.

How to Use Article Marketing for Link-Building

Article marketing allows a webmaster or online business owner to build a potentially large number of one-way incoming links to their website. This is often done by using article directories, which are large collections of articles.

Article directories generally require an author to grant distribution permissions which allow visitors to the article directories to use those articles on their own websites, e-zines, or elsewhere online. Many directories then require users of the articles (or publishers) to maintain the resource box, including live links.

Article Source: 1) http://EzineArticles.com/?expert=Mike_Long
2) http://www.hooverwebdesign.com/articles/article-marketing-basics.html