Introduction
Article marketing is the practice of providing well-written content for distribution to websites and epublishers in exchange for a blurb about the author’s business and contact information. Articles are a great way to establish credibility and let people know that you are operating a legitimate online home business. It is one of the most effective forms of online marketing out there. Article marketing is about uniqueness, having your own ideas for a given topic. It has been shown to be one of the best ways to advertise your business online. Article Marketing is powerful and under used by most, myself included.
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Marketing
Marketing is more than just selling your products and services. Advertising your business through internet articles is no longer a luxury; it is a complete necessity to succeed in online business. Marketing articles are not for providing knowledge; they are for giving information. Where should article marketing fit into your overall marketing strategy. When it comes to displaying articles we seek to get as much value as possible. If you have someone in-house that is already creating content, marketing materials or managing the blog, you’re in business.
Articles
Articles serve as that cold call that sells a prospective buyer on your product, service or expertise before they get to your website which will make them more amendable to buying what you are offering. Articles are a great way to faithfully drive traffic to your website.
Articles are written to target particular keyword niches and distributed to content publishers that cater to those markets. They are the free way to advertise your web site. Articles are viral in nature and if done right, they can provide you with the benefits for a long time to come. Articles are sticky; once an article is accepted on an e-zine website, it can stay listed for months or years. Articles are also a great tool for promotion whether it's self promotion or promotion of a product or a business.
Traffic
Think about the actual value of the placement as far as potential traffic, branding and reach. Over a period of time and after several article submissions you will notice a good improvement in your search engine rankings and more traffic. The important thing to remember is that articles also mean traffic. This in turn will affect your rankings in the search results and the subsequent traffic it generates.
New methods of getting traffic to your site are being devised constantly but article marketing is still the best way to drive visitors without having to pay anything out. Popular sites are the best because it should give your article a great deal of exposure; it shouldn’t be too long before your site starts to receive traffic from this.
Article marketing is one of the best ways to generate free traffic to your site and boost sales for your work at home business. If you want to make money at home and have found a legitimate home business, article marketing can serve as a great way to generate targeted traffic to your sites.
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Writing
Writing articles for use in article marketing can be a lot of fun. Writing and submitting your own articles is equivalent to FREE ADVERTISING on the Web. Writing articles for which you do not know much about may give a poor impression to the readers.
Article writing that peeks a readers interest and provide quality, helpful information is a great way to build your online business and personal reputation. Writing the perfect article, however, won’t do you any good if you don’t know how to submit it effectively.
Directories
Submit your articles to the top article directories and make sure you submit under the category which is the closest match to the main topic or theme of your article. In an ideal world you should not publish any articles to article directories if they already exists as content on your hub or web page.
Alternatively post the full article on your website or hub page as above, but only submit about 50% of it to your article directories. This will the allow you to submit the changed version to the article directories while keeping the original on your hub or web page.
To try and deal with this situation you should use one or more of these tactics: Make sure that you post your new article on your web or hub page first, and then wait for it to be indexed in the search engines before you actually submit it to any of the article directories. Potentially thousands of webmasters could download copies of your article from these directories and publish them on their own websites.
Submitting just a part of your article, assuming what you are left with is not too short, is fine, but as mentioned above the easiest way (ie less work for you) to avoid any duplicate content issues is to let the original article on your site be indexed first before submitting to the article directories.
Conclusion
Article marketing is one of the best strategies you can do when engaging in an online advertising/website building campaign. It is easy and a convenient way to advertise your products. Writing articles is one of the most effective forms of online marketing out there. Articles are a fantastic way to build your business. They are a form of advertisement to your website. Article Marketing is one of the best ways to advertise your business online.
View Top Article Directory List
Article Source:http://www.articlesbase.com/authors/andre-arnett/81388.htm
Article Submission for Search Engine
In today's internet information age your online presence is not only sufficient to make profit. If you want to achieve online success your businesses needs continuous promotion. Article submission is the perfect internet marketing tool to enhance your web business and boost up the traffic for your website.
Article submission refers to the submission of articles to the article directories to get hyperlinks from websites who wants to publish your content. It makes your website content rich as well as bringing back links for you. Article Submission can be used to catapult your website to the higher rankings in the search engines. The most striking feature about article submission is free, simple and easy for even a novice. One should need not to be a SEO expert for article submission process. The process is so simple and least time consuming that any unprofessional can do it with negligible efforts.
There are hundreds of articles directories publishing articles online and are either paid or free of cost. Online article submission sites are an interesting business model in this Internet Information Age to achieve your goals from the internet marketing.
Benefits of Online Article Submission:
Most of the individuals either professional or non professional do some very minor mistakes while their article marketing or article submission services.
When you write SEO driven relevant articles the next step is to submit these articles either using article submission software or through article marketing services. Articles can be posted in the article directories by article submission software which is the easiest and fastest method of article submission. It is less expensive and less time-consuming as well. The procedure is so simple, one has to obtain article submission software, load the articles in it, and press "submit". The software will then submit the articles to article directories and will open a new way of marketing for your business.
Article Source: http://www.seogenies.com/seo-articles/Submit-Articles-for-Internet-Marketing.html
Article submission refers to the submission of articles to the article directories to get hyperlinks from websites who wants to publish your content. It makes your website content rich as well as bringing back links for you. Article Submission can be used to catapult your website to the higher rankings in the search engines. The most striking feature about article submission is free, simple and easy for even a novice. One should need not to be a SEO expert for article submission process. The process is so simple and least time consuming that any unprofessional can do it with negligible efforts.
There are hundreds of articles directories publishing articles online and are either paid or free of cost. Online article submission sites are an interesting business model in this Internet Information Age to achieve your goals from the internet marketing.
Benefits of Online Article Submission:
- Article submission is a powerful method of getting quality incoming links to your site. It's an easy way to build links and costs almost nothing.
- Article marketing helps to achieve life time links for your website.
- Search engines love links from content-rich pages and articles submission open your doors for the search engine ranking.
- Article submission helps to build your site as an authority site and builds your brand credibility in the market.
- Consistent submission of articles ensures a steady flow of quality backlinks to your site. It really works for your marketing campaign.
- Article submission is one of the most effective marketing strategies. Nearly every professional search engine marketer considers article submission as one of the main part in their link building process.
- Article submission drives actual visitors towards your website which can never be achieved through the traditional internet marketing tools. Traffic driven by articles submission is highly result oriented and targeted enough.
Most of the individuals either professional or non professional do some very minor mistakes while their article marketing or article submission services.
- Most of us are confused about where to submit the articles as well as where to submit the articles. Reality is the platform used for the submission of the articles is not as important as the process used for the submission of articles or how one is submitting the articles.
- There should be a proper strategy while submitting the articles; it should not be done in a very hasty manner. Submission of articles to less popular directories can be a better strategy.
- Instead of submitting your articles to hundred of article directories using automation tools to speed up the submission process is more beneficial for any one using the article submission services.
When you write SEO driven relevant articles the next step is to submit these articles either using article submission software or through article marketing services. Articles can be posted in the article directories by article submission software which is the easiest and fastest method of article submission. It is less expensive and less time-consuming as well. The procedure is so simple, one has to obtain article submission software, load the articles in it, and press "submit". The software will then submit the articles to article directories and will open a new way of marketing for your business.
Article Source: http://www.seogenies.com/seo-articles/Submit-Articles-for-Internet-Marketing.html
An Article Marketing Guide
Article marketing is a great way to promote a product, service, website or blog. The name says it all: article marketing means marketing yourself with articles and it’s easy to do if you know how. Here’s how to create a good article marketing article.
The Title
The title of your article is the most important part, because that’s what will grab the reader. The golden rule is to tell readers what the article offers and tell them quickly - within the first three or four words if possible. If you’re writing about buying a second home, then use this:
Buying A Second Home: Five Tips For Success
rather than this:
Five Tips For Success When Buying A Second Home
The first tells readers straight away what they will get from your article; the second focuses on the number of tips.
Article marketing articles are used on websites and blogs, so follow the rules for writing good web articles. Put the most important information at the top, keep sentences and paragraphs short and make good use of subheadings. And if you promise five tips, make sure that’s what you deliver.
I usually start with a rough plan which outlines my main points and then I expand on each of those points in a single paragraph. I don’t make these too long, as the average article marketing article is between 250 and 500 words long.
The Resource Box
The resource box is where you get to sell your product or service. It needs to contain your name, the address of your website, your elevator pitch and a call to action. The elevator pitch is a couple of sentences that say what you have to offer. It briefly answers the question ‘what’s in it for the reader?’ The call to action aims to get readers to your site to buy, join, signup or whatever you want them to do.
Other Important Information
Once you have completed the article, write a summary of between two and five sentences to hook the reader. This may be a repeat of the lead or something completely different that points out what the article has to offer. If you like, include an invitation to the reader to read on. Finally, craft an author bio that shows your expertise and you’re ready to submit your article.
Now you can Find the Best Article Directories
Article Source: http://www.dailywritingtips.com/an-article-marketing-guide/
The Title
The title of your article is the most important part, because that’s what will grab the reader. The golden rule is to tell readers what the article offers and tell them quickly - within the first three or four words if possible. If you’re writing about buying a second home, then use this:
Buying A Second Home: Five Tips For Success
rather than this:
Five Tips For Success When Buying A Second Home
The first tells readers straight away what they will get from your article; the second focuses on the number of tips.
I usually start with a rough plan which outlines my main points and then I expand on each of those points in a single paragraph. I don’t make these too long, as the average article marketing article is between 250 and 500 words long.
The Resource Box
The resource box is where you get to sell your product or service. It needs to contain your name, the address of your website, your elevator pitch and a call to action. The elevator pitch is a couple of sentences that say what you have to offer. It briefly answers the question ‘what’s in it for the reader?’ The call to action aims to get readers to your site to buy, join, signup or whatever you want them to do.
Other Important Information
Once you have completed the article, write a summary of between two and five sentences to hook the reader. This may be a repeat of the lead or something completely different that points out what the article has to offer. If you like, include an invitation to the reader to read on. Finally, craft an author bio that shows your expertise and you’re ready to submit your article.
Now you can Find the Best Article Directories
Article Source: http://www.dailywritingtips.com/an-article-marketing-guide/
The Basics of Article Marketing
Internet marketing has proven itself to be a lucrative industry. However, it's important to note that, just like any other business, not everything that glitters is gold. Indeed, there are a lot of Internet marketing tools and systems available on the Web, but one must be careful, as most of these turn out to be just rip-offs and scams.
The good news is, there are several other means for earning money online, without having to spend a single cent.
One way is to venture into article writing and/or blogging. Sites like Blogger offer free services that you can take advantage of. The first step you need to take is to write blogs with good content. Afterwards, apply for Google AdSense and start earning money.
The application works by matching the content in your blog with relevant ads and each time an ad is clicked, you earn a profit. Some people, however, get frustrated when they don't see immediate results and just drop the business altogether. Avoid this by making blogging an everyday habit. Doing this will help create and build traffic on your site.
If you're willing to spare a few bucks, a good way to spend it is to invest on learning more about the ins-and-outs of the industry and creating your own website eventually, which hopefully, could give you significant returns in due time.
Going into Internet marketing entails hard work and a few good hours spent in front of your computer. Beginner or not, it definitely won't be a walk in the park. Mapping out your plans and turning them into action will go hand in hand to helping you achieve success. If you are willing to devote time and energy to learn the business and work at the same time, the rewards will surely be great.
Article marketing involves the process of publishing articles to article directories, e-zines, or websites as a marketing tactic. The two biggest marketing benefits of article marketing are link-building and reputation-building within a niche. Here are the basic steps of article marketing:
1. Write a niche article (generally in the niche of the writer’s own website or industry in which they work), or hire someone to write a niche article.
2. Create a “resource box” at the end of the article, with the author’s or professional’s byline, and a short bio, which often includes one or more hyperlinks to the author’s website(s).
3. Distribute the article through article directories (for mass publication) or through e-zines and/or niche websites for links or exposure.
How to Use Article Marketing for Link-Building
Article marketing allows a webmaster or online business owner to build a potentially large number of one-way incoming links to their website. This is often done by using article directories, which are large collections of articles.
Article directories generally require an author to grant distribution permissions which allow visitors to the article directories to use those articles on their own websites, e-zines, or elsewhere online. Many directories then require users of the articles (or publishers) to maintain the resource box, including live links.
Article Source: 1) http://EzineArticles.com/?expert=Mike_Long
2) http://www.hooverwebdesign.com/articles/article-marketing-basics.html
The good news is, there are several other means for earning money online, without having to spend a single cent.
One way is to venture into article writing and/or blogging. Sites like Blogger offer free services that you can take advantage of. The first step you need to take is to write blogs with good content. Afterwards, apply for Google AdSense and start earning money.
The application works by matching the content in your blog with relevant ads and each time an ad is clicked, you earn a profit. Some people, however, get frustrated when they don't see immediate results and just drop the business altogether. Avoid this by making blogging an everyday habit. Doing this will help create and build traffic on your site.
If you're willing to spare a few bucks, a good way to spend it is to invest on learning more about the ins-and-outs of the industry and creating your own website eventually, which hopefully, could give you significant returns in due time.
Going into Internet marketing entails hard work and a few good hours spent in front of your computer. Beginner or not, it definitely won't be a walk in the park. Mapping out your plans and turning them into action will go hand in hand to helping you achieve success. If you are willing to devote time and energy to learn the business and work at the same time, the rewards will surely be great.
Article marketing involves the process of publishing articles to article directories, e-zines, or websites as a marketing tactic. The two biggest marketing benefits of article marketing are link-building and reputation-building within a niche. Here are the basic steps of article marketing:
1. Write a niche article (generally in the niche of the writer’s own website or industry in which they work), or hire someone to write a niche article.
2. Create a “resource box” at the end of the article, with the author’s or professional’s byline, and a short bio, which often includes one or more hyperlinks to the author’s website(s).
3. Distribute the article through article directories (for mass publication) or through e-zines and/or niche websites for links or exposure.
How to Use Article Marketing for Link-Building
Article marketing allows a webmaster or online business owner to build a potentially large number of one-way incoming links to their website. This is often done by using article directories, which are large collections of articles.
Article directories generally require an author to grant distribution permissions which allow visitors to the article directories to use those articles on their own websites, e-zines, or elsewhere online. Many directories then require users of the articles (or publishers) to maintain the resource box, including live links.
Article Source: 1) http://EzineArticles.com/?expert=Mike_Long
2) http://www.hooverwebdesign.com/articles/article-marketing-basics.html
The Importance of Article Submission
Many website owners find the task of creating a website and then promoting that website a daunting prospect. This is especially true for anyone who is creating their own website for the first time. Although they may have great knowledge about their website niche, this is not enough when it comes to generating traffic to the site to get the information read. Unless a website owner is creating a site on an obscure topic, the likelihood is that there will be millions (or sometimes billions!) of websites to compete against for search engine traffic. This means that the site needs to generate the all important backlinks that play a significant part in many of the top search engines algorithms for high search engine placement. This is where writing and submitting articles to article directories can be very rewarding, but this is not the only benefit that article writing possesses:
- Aswell as the backlinks that are provided to a website, an article also provides an opportunity for an author to display their expertise in a particular field. The hope is that readers would then be encouraged to find more of your articles and to visit your website for further information that would be of interest to them.
- In all probability the visitor to the article directory who has decided that an article is of interest to them is reading the article because the article topic interests them. This means that any visitor that chooses to then visit a website in the resource box can be described as a highly-targeted visitor. It’s one thing getting a visitor to a site, it’s another getting a targeted visitor - they are already interested in the topic your website represents!
The level of success that one can achieve from article submission is largely dependant on the article quality and the value of the information it contains for the reader. The article topic will also determine the success and readership of that particular article. For example, it is likely that there is a greater audience for marketing related topics than there is for a niche like coin collecting. This is certainly not to say that an author cannot reap great benefits by submitting such an article. In fact it could be argued that an article written about a topic such as coin collecting has less competition within the article directory sites, allowing the possibility for a potential targeted reader to find it easily.
Article writing and submission holds benefits for all authors, no matter the topic of the article. Concentrating on the quality of an article and how informative it is for a prospective reader is important, but sitting down and actually giving article writing a go is essential for all webmasters in order to drive targeted traffic to a website.
Article Source: http://www.workoninternet.com/article_10719.html
- Aswell as the backlinks that are provided to a website, an article also provides an opportunity for an author to display their expertise in a particular field. The hope is that readers would then be encouraged to find more of your articles and to visit your website for further information that would be of interest to them.
- In all probability the visitor to the article directory who has decided that an article is of interest to them is reading the article because the article topic interests them. This means that any visitor that chooses to then visit a website in the resource box can be described as a highly-targeted visitor. It’s one thing getting a visitor to a site, it’s another getting a targeted visitor - they are already interested in the topic your website represents!
The level of success that one can achieve from article submission is largely dependant on the article quality and the value of the information it contains for the reader. The article topic will also determine the success and readership of that particular article. For example, it is likely that there is a greater audience for marketing related topics than there is for a niche like coin collecting. This is certainly not to say that an author cannot reap great benefits by submitting such an article. In fact it could be argued that an article written about a topic such as coin collecting has less competition within the article directory sites, allowing the possibility for a potential targeted reader to find it easily.
Article writing and submission holds benefits for all authors, no matter the topic of the article. Concentrating on the quality of an article and how informative it is for a prospective reader is important, but sitting down and actually giving article writing a go is essential for all webmasters in order to drive targeted traffic to a website.
Article Source: http://www.workoninternet.com/article_10719.html
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